If you are new to Product Feed Manager For WooCommerce (PFM), then the first thing to do is to learn to generate product feed before learning about all the other features of the plugin.
Here, you will learn how to generate a product feed to understand how it works, and I will show you how you can get the feed link or download the feed.
Later, on upcoming documentations, you will get instructions on using all the other exclusive features to make the feed proper and acceptable on your desired marketplaces.
So let’s take the first step.
Learn To Generate Product Feed #
Follow the steps below to create your first product feed.
1. Go to Dashboard > Product feed > Add New Feed

As you can see, it will take you to the page where you can start configuring a product feed.
While generating this feed, I will give you brief explanations of the use of each feature here.
2. On top, you will get the option to add a title to the feed.
3. Net onder de titel ziet u een optie om de handelaar van uw voorkeur te selecteren. Klik gewoon op de Feed Merchant dropdown knop en selecteer de handelaar van uw voorkeur uit de dropdown of u kunt zoeken in de dropdown box.
Selecteer de handelaar van uw voorkeur, en alle vereiste attributen worden hieronder geladen.
Let’s choose Google Shopping for this feed.
**Please note that Google Shopping only accepts XML feed submission, so you will not get an option to choose the file format. However, for other merchants, you will get to choose a File Format next to the Feed Merchant option.

4. Once you select the merchant, all the mandatory fields required for submitting a product feed to the selected merchant will be listed below.

5. In most cases, this template is already configured and values are assigned properly, so you won’t have to do much work with this.
However, depending on the merchant you are generating feed for, there may be some attributes for which you need to assign values manually.
For example, when you select Google, you will see there are two Attributes that don’t have the values assigned.

Since we are creating a feed to learn how it works, you do not have to worry about assigning the attributes now.
In the upcoming documentations, I will explain how you can assign attribute values properly when generating the feed.
6. Now, scroll up to the top and here, you will see that there are two options, Product Filter and Product Settings.
- Producten Instellingen
- Product Filter

First, let us configure the features in the Product Settings. Click on the Product Settings button, and a drawer will open from the right side of the screen.

7. The first option you will see is Auto-Generate Your Feed.

Deze optie wordt gebruikt om een automatische update van de feed te plannen na bepaalde intervallen. Kies een optie om een auto-update in te stellen of laat het staan op "Geen interval" als je geen auto-update van de feed wilt instellen.
8. Next, use the following options as needed.

- Include Out of Stock Products
-If you want to include the out of stock products, then you can enable the option.
-For this feed, let’s not use this option and keep its value as “No“.
- Include Variable Parent Product (Without Variations)
-If you want to include the parent feed for variable products, then you can enable the option.
-Few merchants such as Google Shopping or Facebook doesn’t require you to submit parent products, however, there are many other merchants such as eBay MIP, that requires you to submit product products in the feed.
-For this feed, let’s not use this option and keep its value as “No“.
- Include All Variable Products Variations –
-If you want to only include simple products to the feed and no variable products, then keep its value as “No“.
-If you want to submit both simple products and variable products to Google Shopping, then choose its value as “Yes“.
-Let’s use this feature, and mark it as “Yes“, for this feed.
- Variantnaam opnemen in de producttitel
-Weinig handelaren, zoals Google Shopping, raden je aan de variatieterm toe te voegen aan de productnaam als je variabele producten uploadt, maar het is volledig optioneel.
-Dus als je de variatieterm wilt opnemen in de variabele productnamen, dan kun je de waarde ervan instellen als "Ja".
-Laten we deze functie gebruiken en markeren als "Ja", voor deze feed.
- Inclusief gegroepeerde producten
-Als u gegroepeerde producten hebt, dan kunt u het beste het bovenliggende product van het gegroepeerde product dat u hebt gemaakt indienen.
-Dus moet u deze optie aanvinken met "Ja".
- Onzichtbare/verborgen producten uitsluiten
-Je hebt misschien bepaalde producten in je winkel die in WooCommerce zijn gemarkeerd als verborgen of onzichtbaar.
-Als je alleen feed wilt genereren voor eenvoudige producten, kun je deze optie markeren als "Ja" om onzichtbare producten uit te sluiten van de feed.
-Maar productvarianten zijn standaard gemarkeerd als onzichtbaar in WooCommerce. Dus als je variabele producten opneemt in de feed, dan moet je dit markeren als "Nee".
-Omdat we in deze feed productvarianten opnemen, zullen we deze functie niet gebruiken en deze op "Nee" houden.
- Elk attribuut overslaan als de waarde leeg is
-Inschakelen van deze functie sluit alle attributen van een product uit als de waarde van het attribuut ontbreekt.
-Voor deze feed zullen we deze optie niet gebruiken en de waarde ervan op "Nee" houden.
7. You can then find an option to add Track Your Campaign (Analytics parameters).

Gebruik deze optie als u analyseparameters wilt toevoegen aan productlinks in uw productfeed, zodat u de prestaties van de producten op Google Shopping kunt volgen.
For now, let’s not use this feature as this is your first feed.
9. Now, close the drawer and click on the Product Filter option. A new drawer will open from the right.

Click on the dropdown, and You will get the following options:

Choose the Products you want to include in the feed.
You may choose to include All Published Products in your store, or you may use one of the three filter options, Custom Filter, Category Filter, and Tag Filter, to include the products you require (or exclude the ones you do not want to include).
For the first feed, let us choose All Published Products.
10. Now, scroll up and Publish the feed.

You will see a progress bar.
11. Once complete, the page will reload, and you will find the Feed link or download button just below the Update button.

**In case you don’t see the feed link section, go to the Screen Options and enable the visibility of the Feed URL section.
That’s it. You have generated your first feed. You can use the link or download the file to upload the products to your desired marketplace.
Collecting Feed Link Or Editing A Published Feed #
If you have created a feed, they will be listed under Dashboard > Product Feed > All Product Feed.

Here, you will be able to collect the feed link, download the feed, or edit the feed.
Now that you are familiar with how the feed generation process works, now let’s take a quick overview of the plugin, and then we can move on to learn about all the useful features, and creating complete product feed that can be uploaded successfully on your desired marketplaces.