WooCommerce is the best plugin to set up E-Commerce sites using WordPress. Over 30% of all E-Commerce websites today use WooCommerce (according to Wikipedia) to set up their online store.

When creating an online store with WooCommerce, the first 3 things to consider is to choose a proper theme, include plugins to boost the shop, and optimize the site to get maximum conversion.

The WordPress community has contributed in creating several themes dedicated to optimizing the functionalities of WooCommerce.

These themes make it easier to customize the store, and some have built-in templates that people prefer to use.

Now one wrong concept that some people may have is that when choosing a theme. They prefer the ones with high installations or high ratings. But these two are not the best things to look at.

Yes, it does increase credibility, however, since you have the options to take live previews and use the plugin on free local hosts, why not try them out before deciding. I mentioned two themes at the end. They might not be among the best and doesn’t have too many installations, however, I think they are really good.

Let us look at 10 Best Free WooCommerce Themes that are popular and credible in 2018.

10 Best Free WooCommerce Themes in 2018:

Before you proceed to the list, please note that I have researched through several themes and used many of them.

All the themes listed on this article are compatible with all the major page builders such as Elementor, Divi, Thrive, Beaver Builder, etc.

All of these themes offer multilingual integration (translation ready) and support RTL.

Now, this list is totally based on my preference in terms of features and UX, starting with the highest preferred by me.

Now let’s dig in.

1. Virtue

Virtue (#1 in 10 Best Free WooCommerce Themes)

With a lot of customization options that can specifically favor WooCommerce stores, Virtue is a great theme to work with.

The theme is integrated with Schema micro-data which is great for SEO optimization. It uses the Bootstrap framework which ensures that it is responsive on all devices including smartphones and other mobile devices.

Virtue is WooCommerce compatible and allows a lot of added features. The theme suggests you to install the plugin ‘Kadence Toolkit.’ This plugin basically includes extra theme options that will enable you to make plenty of customizations on every page.

You can add sliders, add custom layouts and make many other major changes to make your page look unique, without using any CSS codes. Virtue makes it easy to create and run an online store and offers excellent customer support to ensure you get great UX when using their theme.

According to WordPress.org, this theme currently has over 60,000 active installations.

Click here to visit their site.

2. eStore

eStore

If you are looking for a theme to create a proper design and interface for your online shop, eStore is the perfect theme for you. It is responsive in all devices and is easy to customize.

This theme is compatible with all WooCommerce extensions. Since it is created with WooCommerce in mind, it comes with 10 different widget areas and provides 14 custom widgets. Thus it has  great customization potential.

The widgets include ‘Advertisement,’ ‘Category Carousel’, ‘Category Slider,’ ‘Horizontal Promo,’ ‘Product grid,’ ‘Product slider’ and ‘Vertical Promo’ among the lot.

The theme comes with ‘Call-to-action’ feature which usually requires an extra plugin. Plus, it also has added features such as ‘Quick View’ and ‘Hover To Add To Cart.’

It is SEO optimized and is fast. This theme has a simple, user-friendly design with well-organized layouts.

According to WordPress.org, this theme currently has over 10,000 active installations.

Click here to visit their site.

3. Astra

Astra

Astra is an easy-to-customize theme, designed to allow users to make a lucrative website without much knowledge of web development.

This theme is swift and lightweight. It is responsive to any devices and is well-designed for SEO purpose. The theme is toolsets integrated and comes with API hook facility.

Astra is well-integrated with WooCommerce features. It provides most of the WooCoommerce store customization features that enable users to customize and create their online store without using codes.

The theme comes with extensive WooCommerce features including ‘Infinite Scroll,’ ‘Grid Settings,’ ‘Off-Canvas Sidebar,’ and ‘Dedicated Sidebar.’

It also includes features to increase sales potential such as ‘Quick View,’ ‘Gallery Options,’ ‘Dropdown Cart,’ ‘Sales Bubble,’ and ‘Product Catalogue.’ The theme allows you to set ‘Color Variations’ to the products and has multiple ‘Checkout Options’ included.

Astra released many free WooCommerce extensions which you can download to customize even further. Besides all these, Astra also has many pre-built website templates which you can simply choose, input contents and publish.

The best plus point of this theme is that each and every part of this theme can be customized without much coding.

According to WordPress.org, this theme currently has over 100,000 active installations.

Click here to visit their site.

4. Vogue

Vogue

Vogue is a stylish WordPress theme that is easy to use and come with SEO settings better than many. It is fully responsive with all devices and is fast.

It comes with an elegant slider option on the home page, 4 header layouts, and 2 footer layouts. This theme has specific options to add Social Links to the site and is optimized for SEO.

Along with a clean interface, this theme is fully compatible with WooCommerce and comes with the facilities such ‘Customize Catalog and ‘Customize Single Product.’

Vogue is a fashionable theme which makes it easy to create different types of sites and is ideal for creating an online store.

According to WordPress.org, this theme currently has over 10,000 active installations.

Click here to visit their site.

5. StoreFront

StoreFront

Developed by the core developers of WooCommerce, StoreFront is a theme specialized for online shops. Without fail, the site is responsive with all devices and is very fast.

The theme is compatible with all WooCommerce plugins and is ideal for a store with a lot of features. The site allows 6 widget areas and comes with valuable features such as ‘Top-rated Products Section,’ ‘Recent Viewed Products,’ ‘Featured Products,’ ‘Promotional offers’ and many more.

The theme has an elegant design and is SEO optimized. They have an organized support team and provides credible support.

According to WordPress.org, this theme currently has over 30,000 active installations.

Click here to visit their site.

6. OceanWP

OceanWp

OceanWP is a brilliant multi-purpose theme. This is a lightweight theme with seemingly fast loading time and easy to customize. It is responsive to any devices and is SEO optimized.

Although this site is not limited to be used just for WooCommerce, it is integrated with WooCommerce in a way so that you can directly create an online store without having to do much of any customizations.

The theme automatically includes the features ‘Native Cart Popup’, ‘Floating Add to Cart Bar,’ ‘Off Canvas Filter’ and ‘Quick View Enhance’ for the store. Plus the site automatically features built-in icons and a mega menu.

This theme is pretty popular due to its support team. They handle any queries real quick.

According to WordPress.org, this theme currently has over 200,000 active installations.

Click here to visit their site.

7. WP Store

WP Store

Made specifically for E-Commerce, WP Store is a powerful WordPress theme.

The theme is simple, fast and easy to customize. It is SEO friendly and is responsive on all devices.

Being fully compatible with WooCommerce, WP Store  comes with extra features such as ‘Promo Ticket,’ ‘Promotional Section’ and ‘Call To Action.’ It has a very organized customization panel which is easy to use.

This theme is ideal for creating an online shop without any coding. Plus, the support team for this theme is very reliable and fast in assisting.

According to WordPress.org, this theme currently has over 2,000 active installations.

Click here to visit their site.

8. Online Shop

Online Shop

Online Shop is a dynamic WordPress theme that is focused on E-commerce. This is a highly responsive theme with fast load time.

This theme is well-integrated with WooCommerce. It gives great customization facilities, with widgets to edit every section of your website and has 9 different widget areas to work on.

It comes with several free customized widgets including ‘Repeated Fields,’ ‘Unlimited Slider’ and ‘Unlimited Pages on Section.’

Online Shop allows extensive ‘Menu Customizations, Advance Logo’ options, ‘Featured Product Display’ options and several headers and footer editing options.

According to WordPress.org, this theme currently has over 9,000 active installations.

Click here to visit their site.

9. Spacious

Spacious

If you are willing to create a large online store, with some complicated features to add, then Spacious is the perfect multi-purpose theme for you.

The theme is responsive to all devices and is SEO optimized. It comes with a built-in slider and 12 sections of widgets.

It provides 5 custom widgets which include ‘Call to Action’ and ‘Featured Products.’ These help to attract more prospects.

Spacious is fully compatible with WooCommerce. Although it just gives the basic WooCommerce features, this theme is ideal for customization and with a little coding and some extra plugins, you can create a large online store with great potential.

According to WordPress.org, this theme currently has over 70,000 active installations.

Click here to visit their site.

10. Customify

Customify

Customify is a fast multi-purpose website that is simple and user-friendly. It is a lightweight theme and comes with WYSIWYG Header and Footer builder for attractive customization.

This theme is simple to use and is WooCommerce compatible. The theme contains the features to edit ‘Product Catalogues’ and ‘Single Product Editor.’

Customify is a simple theme that is responsive with both desktops and mobiles. This theme is fast and SEO optimized.

People who want a basic online store without too much complications, this theme is favorable for them. Besides, this theme has pre-built website templates which people can use for free.

The best part about Customify is their support team. Although they almost never had any issues due to having expert developers, the support team is fast with response and accurate with guidance.

According to WordPress.org, this theme currently has over 20,000 active installations.

Click here to visit their site.

 

Here are two less popular themes that I personally prefer. You can check them out if you want:

11. Flexia

Flexia

This is a simple, lightweight theme suitable for small stores. If you have a WooCommerce store with fewer products, then this is a great theme to create a lucrative website.

Flexia is responsive to all devices and includes SEO optimization. It has 10 different areas for widgets.

Being WooCommerce compatible, this has an organized customization menu that allows easy to design capabilities. It also has features which include ‘Product Catalogues’ and ‘Single Product Editor.’

The customer support is really good. They are fast in response and thrives on giving proper solutions to any queries you may have.

According to WordPress.org, this theme currently has only about 1,000 active installations.

Click here to visit their site.

12. MetroStore

MetroStore

Metrostore is a brilliant theme that is great for WooCommerce. The theme is fast and responsive.

This theme is optimized for SEO and allows to include social media links. It allows 8 different widget areas. It comes with around 10 built-in widgets which include ‘Promo Video Area,’ ‘Category Collection,’ and ‘Product Promotions.’

The theme also suggests you to install the plugins ‘YITH Wishlist’ and ‘YITH WooCommerce Compare’ which are actually pretty good for customer attraction.

According to WordPress.org, this theme currently has about 6,000 active installations.

Click here to visit their site.

Conclusion

As I mentioned, these are themes that I prefer, based on their features and UX. But I suggest you check each of their websites, take a live preview, or test them out on localhost servers before deciding which one is best for you.

Remember, highest installed or highest rated is not always the best thing to look at. It is better to check the most recent reviews and to try them out before selecting a theme.

Once you have chosen a theme, the next task is to include plugins that can boost your shop, and you should also optimize your store for maximum conversion. All the best for your store.