If you own a WooCommerce store, you need to put in some extra effort when promoting your products.
One way most WooCommerce stores find success is by promoting their products through Google Shopping.
As a WooCommerce store owner, you can get numerous opportunities to showcase your products with Google Shopping ads.
But, there is a big issue that most store owners face.
To upload product feed files properly in the format that Google suggests.
This article will guide you through the steps of building a Woocommerce Google shopping product feed with WooCommerce with 6 simple steps(VERY EASY)
Now, I am here using a plugin Product Feed Manager For WooCommerce, and going to show you how you can generate a Woocommerce Google shopping product feed with JUST A FEW CLICKS.
Tool To Generate WooCommerce Google Product Feed
First, you need to make sure that the Product Feed Manager For WooCommerce is installed and activated.
Now, you can proceed to generate WooCommerce Google product feed efficiently.
6 Easy Steps To Generate WooCommerce Google Product Feed
To be able to generate an accurate WooCommerce Google Product Feed, you have to follow the 10 simple steps below:
- Step 1 – Add New Feed
- Step 2 – Select Your Merchant
- Step 3 – Configure The Unmapped Attributes
- Step 4 – Configure Filter & Settings Option
- Step 5 – Generate The Product Feed
- Step 6 – Upload WooCommerce Google Product Feed For Promotion
Now let’s follow the steps in detail:
Step 1 – Add New Feed
Go to Dashboard > product feed > Add new feed
It will take you to the following page:
Now, give a title to this product feed.
Step 2 – Select Your Merchant
From the drop-down select the merchant where you want to list your products. Here, you will select Google Shopping.
Once you select Google Shopping, you’ll see all the required Google Shopping feed attributes listed on the page.
Step 3 – Configure The Unmapped Attributes
In the feed creation page, you will see almost all the attributes have their values set accordingly.
As you can see here for the Manufacturer (brand)the values are set as static.
but for Google Product Categories, the values are not set.
You need to map the right values for these attributes.
Step 4 – Configure Filter & Settings Option
You can use different filters to select which products you want to include in your feed.
You can also configure different settings options based on your preferences.
Step 5 – Generate The Product Feed
Once all the configuration is in place, scroll to the top right side and publish the feed.
Then the feed generation loading bar will appear.
Once the loading is done, your feed will be ready.
Now, you will be able to view the feed, copy the feed link, and download the feed.
Step 6 – Upload WooCommerce Google Product Feed For Promotion
You can now download the generated product feed and upload it to your Google Merchant Center.
If you have auto-synced your WooCommerce store to Google Shopping using our plugin, then you can directly send it from the ‘Send to Google’ option.
Under this option, you can set your schedule according to your own will, either Weekly, Monthly, or Hourly basis. Once you select the schedule, click on the Green button Send To Google.
And that’s it, the feed will be sent to Google and regularly updated as per your set schedule.
In case you do not know how to auto-sync your WooCommerce store with Google using Product Feed Manager For WooCommerce, read this article.
Generate WooCommerce Google Product Feed with Product Feed Manager
The simplest yet most efficient product feed management plugin for creating a Google Shopping feed for WooCommerce is Product Feed Manager for WooCommerce.
Everything that the Google Merchant Feed (also known as the Google Shopping Feed) requires will be provided to you.
This plugin is a very easy-to-use Google shopping feed generator.
If you still having confusion, go through this video tutorial :
Conclusion
Hopefully, after this complete guide, you will have no issues in generating WooCommerce Google Product Feed.
So go ahead and start promoting your products through Google Shopping and start seeing a rise in conversion rate.