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Best Online Marketplaces to Promote WooCommerce Products [2024]

Best Online Marketplaces to Promote WooCommerce Products [2024]

Running a WooCommerce store can be difficult at times and you have to put in a lot of effort to increase your sales.

However, you can leverage the benefits of best online marketplaces and speed up the process. It also helps to expand your reach without the constant struggle.

According to digital commerce 360, the online marketplace is projected to reach $3.832 trillion in 2024, highlighting its immense growth and potential.

Popular online marketplaces are a goldmine for traffic and customer engagement. By leveraging these platforms, you can tap into a vast audience ready to discover and purchase your products.

Upload your WooCommerce products on any popular online marketplace and see the results in less time. So let’s get started with why promoting products online on the popular marketplaces.

Why Promote Products On the Best Online Marketplaces?

If you look at statistics, popular marketplaces such as Google Shopping, Facebook Dynamics, eBay, Amazon, Connexity, Vergelijk, and other large online marketplaces get thousands of traffic regularly.

A large marketplace has mutual trust from thousands of customers who frequently purchase products from the same website.

When you list your WooCommerce products on these sites you are sure to get more sales without much hassle.

With time, you will be able to expand the number of products you sell and make a substantial amount of profit. By uploading your products to online marketplaces, you can utilize their immense traffic to generate more sales

All 4 of these online merchants operate in almost every country all over the world. Plus, they all have easy interfaces that let you easily upload WooCommerce products, and promote in targetted countries.

It is highly recommended that you promote your WooCommerce products to at least one of the marketplaces among Google Shopping, Facebook Dynamics, Amazon, and eBay.

Let’s explore one by one.

1. Google Shopping:

Google Shopping - Best Online Marketplaces

Google Shopping is the largest online marketplace, making it an essential platform for promoting products online.

To maximize your sales, start by optimizing your product data. Include core keywords in your titles, such as brand names, models, and common product terms, to enhance online marketplace promotion.

Use high-quality, eye-catching images with unique colors and appropriate alt text. Categorize your products accurately using Google Product Categories to improve visibility.

Ensure all necessary attributes are included in your product feed, such as price, availability, and detailed descriptions. Optimize for local visibility if applicable by including local terms and offering local pickup options.

2. Facebook Dynamic Ads:

Facebook Dynamic Ads - Best Online Marketplaces

Facebook Dynamic Ads is the largest online marketplace, perfect for promoting products online. To boost your sales, I recommend focusing on effective online marketplace promotion.

Use Facebook’s targeting to reach your ideal audience by demographics and interests. Create ads with high-quality images and engaging descriptions that highlight your product’s best features.

Dynamic product ads can show the most relevant items to potential buyers based on their browsing history. Keep an eye on your campaigns and adjust them to improve results.

By using Facebook Dynamic Ads, you can reach more people and increase your sales effectively.

3. Amazon Seller Central:

Amazon Seller Center - Best Online Marketplaces

Amazon Seller Central is the largest online marketplace, perfect for promoting products online. If you’re looking to boost your sales, I highly recommend using this platform for online marketplace promotion. Amazon’s vast customer base and trusted reputation can help you reach millions of potential buyers.

First, set up your account and list your products with detailed descriptions and high-quality images. Optimize your product titles, bullet points, and descriptions to highlight key features and benefits.

Next, take advantage of Amazon’s advertising tools like Sponsored Products and Sponsored Brands to increase visibility. Monitor your campaigns regularly and adjust your bids and keywords to improve performance.

With Amazon Seller Central, you can reach a massive audience and boost your sales significantly. By promoting products online through Amazon, you leverage their platform’s credibility and extensive reach to grow your business.

4. eBay MIP Global:

eBay MIP Global

eBay MIP Global is a fantastic platform for promoting products online, tapping into one of the largest online marketplaces. If you’re looking to boost your sales, I highly recommend leveraging eBay for effective online marketplace promotion.

Start by creating an account and listing your products with clear descriptions and high-quality images. Use relevant keywords to ensure your items show up in searches. Utilize eBay’s promotional tools, like Promoted Listings, to increase your product’s exposure.

Regularly monitor and adjust your listings to improve performance. By promoting products online through eBay MIP Global, you can reach more customers and grow your business effortlessly.

However, there are so many more online marketplaces you can promote your products on. Below is a list of over 70+ online marketplaces where you can upload your WooCommerce products and boost sales.

Look for the ones that operate in your required countries and start planning on getting more sales through them.

List Of Trusty Online Marketplaces To Boost Sales On WooComerce Stores

Every merchant shop has its own set of dedicated customers who regularly purchase from them. As long as the product is posted there, most customers will not care who the manufacturer is. They will expect to get good quality.

Here are some of the best marketplaces including (Google Shopping, Facebook Dynamics, Amazon, and eBay) where you can promote your products.

Now I am going to explain some special features of these particular marketplaces so that you can choose which one is more beneficial for you.

Comparison Shopping Engines:

  • Google Shopping: Showcase your WooCommerce products to a vast audience with targeted ads.
  • List your products on Kelkoo to reach UK shoppers looking for deals.
  • Promote your WooCommerce products on this Dutch comparison site to attract local customers.
  • PriceSpy (UK): Compare prices and promote your products to UK shoppers on PriceSpy.
  • Heureka: Reach Central European customers by listing on Heureka, a popular price comparison site.
  • Prisjakt (Sweden): Promote your products to Swedish customers on Prisjakt’s comparison site.
  • Idealo: Compare and promote your products to price-conscious customers on Idealo.
  • Twenga: Increase product visibility in Europe by listing on Twenga.
  • Guenstiger: Reach German customers by promoting on Guenstiger’s comparison site.
  • Promote your products to Polish customers on
  • PriceRunner: Compare and promote your products on PriceRunner’s comparison site.
  • PriceMasher: Increase your product visibility with PriceMasher’s comparison service.
  • PriceSearcher: Increase visibility by listing on PriceSearcher’s comprehensive comparison site.
  • Koopkeus: Promote your products to Dutch and Belgian consumers on Koopkeus.
  • Reach German customers by listing on’s comparison platform.

Affiliate Networks:

  • CJ Affiliate: Increase sales through affiliate marketing by listing your products on CJ Affiliate.
  • Pepperjam: Boost sales with affiliate marketing by using Pepperjam.
  • Daisycon: Use affiliate marketing through Daisycon to boost your product sales.

Marketplaces and Retailers:

  • Marktplaats: Sell directly to Dutch customers by uploading your products to this leading marketplace.
  • Target: Increase visibility by selling your products on Target’s online marketplace.
  • Rakuten: List your WooCommerce products on Rakuten to reach a global audience.
  • eBay Seller Center: Manage and promote your products efficiently through eBay’s Seller Center.
  • Amazon Seller Central: Reach millions of customers worldwide by selling on Amazon.
  • Walmart: List your products on Walmart to reach a vast customer base in the US.
  • Sears: Reach American customers by listing on Sears’ online marketplace.
  • Access the Belgian and Dutch markets by listing on
  • Otto: List your products on Otto to reach a wide German audience.
  • Fnac: Access French-speaking customers by listing on Fnac’s marketplace.
  • CDiscount: Sell to French customers by promoting your products on CDiscount.
  • Fruugo: Expand your global reach by selling on Fruugo’s marketplace.

Social Media and Advertising Marketplaces:

  • Google AdWords: Drive traffic to your WooCommerce store with targeted Google AdWords campaigns.
  • Facebook Dynamic Ads: Retarget and attract customers with personalized ads on Facebook.
  • Instagram: Attract customers with visually appealing ads and posts on Instagram.
  • Pinterest: Showcase your products with visually appealing pins to attract Pinterest users.
  • Snapchat: Use Snapchat ads to target younger demographics with your products.
  • Bing Ads: Drive traffic to your store with targeted ads on Bing.

Other Marketplaces:

  • Connexity: Use Connexity to reach a broad audience through comparison shopping and advertising.
  • Yandex: Access Russian customers by promoting your products on Yandex.
  • ShopMania: Increase your product reach by listing on ShopMania’s comparison platform.
  • Zalando: List your fashion products on Zalando to reach fashion-forward shoppers.
  • CoolBlue: Attract tech-savvy Dutch and Belgian customers by selling on CoolBlue.
  • Sears: Reach American customers by listing on Sears’ online marketplace.

How To Upload Products On A Large Online Marketplace? 

Of course, it makes no sense to manually upload your products to several online marketplaces one by one.

Rather, generate a product feed of your WooCommerce products using a WordPress plugin and upload it to the best online marketplaces you wish to promote.

You can easily generate product feeds in the correct formats of any popular online marketplace using Product Feed Manager For WooCommerce.

Why Use Product Feed Manager For WooCommerce?

Generate product feed for online marketplaces with WPFM

Product Feed Manager For WooCommerce is currently the most stable plugin to generate accurate product feeds.

You will be able to use features such as category mapping, category filter, add advanced custom fields, custom and category filters, scheduled updates, and many more.

You will be able to auto-sync your WooCommerce store with Google Shopping Center.

The main reason to use Product Feed Manager For WooCommerce is that it already has pre-built templates of product feed for over 70+ major online marketplaces where you can promote your products.

This means that you do not need to go through hours of tutorials to set up a product feed for each merchant shop.

You can simply select the merchant shop and assign the data correctly. That’s it. The feed will be generated in an acceptable format for the merchant you selected.

It will only take you a few clicks to generate a product feed for each online merchant shop.


If you are running a WooCommerce store, I advise that you promote your products to at least 3 of these marketplaces. Trying to grow with your site alone won’t work.

Plus, I already referred to a great tool to make things easier for you. Go ahead and use Product Feed Manager For WooCommerce to generate accurate product feed easily and start promoting on a large marketplace ASAP.

The more prospects you reach, the more products you can sell. So it’s only wise to increase your market presence.

If you ask me, I suggest promoting on Google Shopping is a must for any WooCommerce store. Also if you have a good social presence, then definitely promote on Facebook Dynamic Ads.

Hence, take advantage of these online marketplaces and boost your store performance.

** FAQs **

How do I choose the right online marketplace for my WooCommerce products?

Start by looking at where your competitors sell and where your customers shop most. Google Shopping and Amazon are great for general items, while niche products might do better on platforms like Etsy.

Can I manage multiple marketplace listings from one place?

Yes, use tools like Product Feed Manager For WooCommerce to create and sync feeds for various marketplaces. It saves you time and ensures consistency.

What are the costs associated with listing products on these marketplaces?

It depends on different factors: some platforms like Google Shopping charge per click, while others like Amazon and eBay have listing fees and sales commissions. Check each platform’s fee structure first.

How often should I update my product feeds?

Regular updates are important. With Product Feed Manager For WooCommerce, you can schedule automatic updates to keep your listings current and avoid selling out-of-stock items.

What if I encounter issues with my product feeds?

If you run into problems, first check that your feed meets the marketplace’s requirements. Product Feed offers support to help troubleshoot, and you can also reach out to the marketplace’s support team for assistance.

Try Product Feed Manager For Free!

Generate accurate product feeds for Google shopping, Facebook feed, TikTok Ads & popular US and European marketplaces easily!

Best Online Marketplaces to Promote WooCommerce Products [2024] 1

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Written by

C S Sultan

C S Sultan

A professional in digital marketing with a passion for WordPress. Loves to discuss about marketing tactics and advanced business strategies. Follow him on twitter @SultanRoyal1


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