How To Choose The Best XML Feed Tool For Your WooCommerce Store

As a WooCommerce store owner, promoting products on popular online marketplaces is one of the best ways to get your expected exposure.

According to Kreezalid, 47% of digital purchases occur via online marketplace platforms.

Now, when submitting your products to online marketplaces, the main challenge you may face is maintaining the product feed format. Most marketplaces expect you to submit your product data in the form of an XML feed, which is quite complicated to create manually.

But don’t worry. After reading this article, you will learn how you can easily generate your product feed in XML format in just a few clicks.

In this article, we will focus on

• what to expect in a good XML feed tool

• suggest a reliable plugin to generate XML product feed

• help you generate an accurate product feed in XML format real quickly.

• to promote on large online marketplaces easily and boost your sales without any hassle.

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Checklist To Choose The Right WooCommerce XML Feed Tool

When you look for an XML feed generator, you will find several tools out there. But not all of them are ideal for feed generation without any hassle. You have to consider a few important factors to understand if it is the right tool for you. Let’s put light on that-

1. Prioritize User-friendliness

As a WooCommerce store owner, you already have a lot on your plate and don’t have time to learn a complex tool.

A good tool should have a clear and structured layout that’s easy to navigate. You shouldn’t have to spend a lot of time searching for the functionality you need.

You need to look for an XML feed plugin that’s easy to set up and use, even if you don’t have technical expertise. The plugin should have a user-friendly interface and clear instructions to help you generate and manage your product feeds.

Again, Before committing to a tool, it’s always a good idea to request a free demo or trial to see if it’s a good fit for your business.

2. Look For A Plugin That Is Compatible with Your Desired Marketplace

It will be a big time-saver if you can find a plugin that will already have compatibility with your desired marketplace in some way.

For example, let’s say you want to upload your products on Ceneo. Look for an XML feed plugin that has a prebuilt feed format setup, and all you have to do is ensure the product data is mapped to the right tags.

This will not only save you from spending hours manually configuring tags but also help you ensure you have an accurate feed prepared before uploading on your marketplace.

3. Option To Customize The Feed Is A Plus

Apart from finding a tool with XML feed templates for certain online marketplaces, having the ability to customize the feed will give you more control.

For instance, if you have a local marketplace that requires specific tags to be included in the XML feed, then you may create a custom XML feed template to ensure you don’t need to use a separate tool for it.

Plus, the ability to customize the product data based on a few conditions can be a great added benefit. For instance, let’s say you want to sell your products on Google Shopping, which requires specific image sizes and categories. If your feed plugin does not allow you to modify the attributes, you may be unable to list your products on Google Shopping, resulting in lost sales opportunities. So, the customization option can be quite handy.

3. Easy Feed Management

Creating a product feed should not be complicated. You need to ensure you can start generating a product feed for a specific marketplace without spending hours of your time.

Seemingly, there are a few plugins in WordPress that help with this. But today I will introduce you to a plugin that will allow you to generate an XML feed for your desired marketplace in as low as 4 clocks, along with all the right data and tags.

But that’s not all. After generating the feed, you should have control over the feed – editing, scheduling, and configuring the feed.

For example, let’s say you decided to add a few extra attributes to your feed that you did not add earlier. You should be able to update your XML feed for this easily.

4. Automatic Feed Updates

It’s crucial to keep your product feeds updated with the latest information to avoid any discrepancies in pricing, inventory, or product details.

However, manually updating product feeds can be a time-consuming and tedious task, especially if you have a large number of products in your store.

That’s why it’s important to look for an XML feed plugin that can automate the process of updating your product feeds based on any changes you make in your WooCommerce store.

For example, if you have a product that’s out of stock or discontinued, you don’t want it to appear in your product feed and risk disappointing potential customers.

So an automated feed update process would be very helpful here.

5. Compatibility With Required WooCommerce Plugins

Since you use WooCommerce, it is possible that you may be using other WooCommerce extensions for various purposes.

For example, let’s say you use the plugin “Table Rate Shipping Plugin” to handle shipping options on your store. In this case, your plugin should have compatibility so that you can get the right shipping details for your product XML feed.

Likewise, you may be using various other plugins for dynamic pricing, product brands, and other such product customization tools. You need to check if your XML feed tool is compatible with these tools.

6. Multi-Language Support

If you sell products internationally, then you have to consider the language of your product data. Hence, you may use WPML, PolyLang, or Loco Translate to translate your website’s content into multiple languages.

Likewise, when uploading product feeds to various marketplaces, you probably want to upload separate feeds for separate countries, along with translated product data, to get a higher conversion rate.

Hence, your XML feed generator should have compatibility with a multilingual plugin.

7. Consider The Team Behind The Tool

Since an XML feed plugin will play a vital role in your business, it is important to make sure there is a strong team behind the plugin.

You don’t want to use a tool that may shut down after a few months. Then you have to invest time in finding another tool all over again.

Meanwhile, you also don’t want a team that provides poor support. In fact, when choosing any plugin, one of your first priorities should be to investigate if the founding company has a strong support team.

Since you are choosing a tool for long-term business purposes, having a good support team is always a big advantage when facing issues.

8. Choose A Tool With More Value For Money

Since you are running a business, you probably have a planned budget. Hence, though little, one important thing you may consider thinking about is the price of a plugin.

You do not want to use a tool that is too expensive but has nothing extra to offer. You should rather look for a plugin that can give you more valuable use cases.

For example, you could ask for a tool that not only has XML feed templates for marketplaces but you could also generate CSV feed templates with it.

But more importantly, you have to see if the plugin is affordable and has all the right features.

Best WooCommerce XML Feed Plugin

Now that you’ve seen the essential aspects of a WooCommerce XML feed plugin let’s take a look at a plugin that comes with all the key features you would want in a proper XML feed tool.

Introducing Product Feed Manager for WooCommerce.

It is the easiest WooCommerce plugin for generating product feeds and has built-in feed templates to generate product feeds for over 170+ large online marketplaces.

With the plugin, you can create an accurate product feed in a few clicks.

In addition, to feed creation, the Product Feed Manager for WooCommerce plugin offers various features to optimize your feed for the best results. It provides features like feed scheduling and advanced filtering to ensure that your feeds are up-to-date, error-free, and optimized for maximum performance.

So, if you are looking for an affordable and reliable WooCommerce XML feed generator, check it out here.

Summing Up

Having a good XML feed generator can make a big difference for your business. You can simply provide instructions and let the tool do its task.

And using Product Feed Manage for WooCommerce can help you get started with promoting your products on other online marketplaces in just a few clicks.

So get Product Feed Manager for WooCommerce now.